Nettolinsen

Nettolinsen is an online shop where customers can browse and purchase contact lenses, sunglasses and eye care products from well-known brands such as Alcon, Bausch & Lomb, CooperVision and Johnson & Johnson. The fully responsive webshop was built on Magento.

A standout feature is "EasyReorder", an automatic reminder service that calculates each customer's average lens consumption based on past purchases and proactively reminds them — free of charge — to reorder before their supply runs out. Customers receive an e-mail with a direct order link pre-filled with their saved data, and profit from a 5% discount on every reorder; the reminder cycle can be freely adjusted or disabled in the account settings.

Additional platform capabilities include grouped products with multiple attribute sets, letting shoppers configure several product variants within a single cart entry, and integrated payment via Credit/Debit Card, PayPal, PostFinance Card, prepayment, PostFinance E-Finance and Twint through the Wallee payment gateway, alongside a blog section and a customized product detail page.